7 Feature Presentations Announced to Launch Drug Delivery Partnerships Event; Pre Registration Opens for January 2004 Event 9/4/2003
From: Matt Godson of the Institute for International Research, 212-661-3500, ext. 3225; e-mail: mgodson@iirusa.com web: http://www.iirusa.com NEW YORK, Sept. 4 -- IIR Conferences today confirmed that senior representatives from Novartis, Windhover Information, Medical Marketing Economics, Columbia University, AstraZeneca Pharmaceuticals, Deutsche Banc Alex Brown and a former senior executive from Elan Drug Delivery Technologies will make featured presentations at the 8th annual Drug Delivery Partnerships event, taking place January 27-29, 2004 in Beverly Hills California. With an industry paradigm shift occurring due to consolidation, disintegration, new business models, consumerism, branding, customized therapies, and impact of generics and a potential Medicare drug benefit, the event has responded to provide solutions for maximizing product pipeline success. The seven featured presenters are: -- Gary Cupit, PhD, Senior Vice-President, Global Business Development, Novartis who will provide an overview of the macro forces impacting the drug development and delivery, the alliances that support it and what the industry needs to do to adapt to the new environment -- Roger Longman, Managing Partner, Windhover Information who will recap recent innovative deals and deal structures influencing market changes -- E.M. (Mick) Kolessa, PhD, Managing Partner, Medical Marketing Economics who will address pricing and reimbursement trends, critical issues to the success of innovative drug products -- Frank R. Lichtenberg, PhD, Courtney C. Brown Professor of Business, Columbia University who will offer quantitative research that illustrate that pharmaceutical innovation improves health and reduces costs -- Eugene Cooper, Former Executive Vice President & Chief Technical Officer of R&D, Elan Drug Delivery Technologies/NanoSystems who will present the role of nanoparticles for the delivery of poorly soluble drugs and what was needed to bring this new technology into the industry -- Wayne A. Rosenkrans, Jr., PhD, Director, Intelligence Affairs, Strategic Planning and Marketing Operations, AstraZeneca Pharmaceuticals who will demonstrate the use and importance of competitive intelligence tools to furthering your business goals -- David M. Steinberg, Managing Director, Equity Research, Specialty Pharmaceuticals and Drug Delivery, Deutsche Banc Alex Brown who will assess the current market value and future potential of the drug delivery sector Advisory board member, Georg Roessling, PhD, of Schering AG remarked, "I like this conference because it covers a broad range of topics from science to market with a strong focus on market relevant issues. It has the right mix so that you get an impression of what's going on have a good chance to meet the right people to network with." Pam Sobotka, Event Director said, "We are very fortunate to have these industry leaders heading up our list of distinguished speakers at Drug Delivery Partnerships 2004. Their addition to the program ensures that our delegates will get a real insight into the efforts being made by the drug industry to regain productivity and maintain profitability as the industry moves forward." New for 2004 are concurrent tracks focussing on Innovative Business Development, Innovative Technology that Fuels Deals, Strategic Product Development and Lifecycle Management, Delivering to Biotechnology and Responding to and Capitalizing on the Generic Drug Market The event attracts over 500 participants annually and is considered the most respected deal-making forum for the drug delivery industry. Full preliminary information please log on to www.drugdeliverypartnerships.com --- Notes to editors: A limited number of press passes are still available: contact mgodson@iirusa.com for details. About the Institute for International Research The Institute for International Research (IIR) is the world's largest conference company and has been the leader in the provision of business information for over 20 years. IIR produces over 5,000 events annually through a network of offices in over 35 countries. For further details please visit http://www.iirusa.com |